What is Digital Creed? As we embark on the fourth wave of IT, we see traditional businesses becoming technology companies, where IT is no longer an outsourced service. Digital Technology is becoming the core of business. This trend is driven by consumers who are always connected and who embrace the latest digital technologies. And this is disrupting old business models. So businesses must embrace Social, Mobile, Cloud and Analytics to become truly digital. This journey is known as Digital Transformation. Digital Creed will encourage, highlight, exemplify, illustrate and report on the digital transformation journeys and experiences by global businesses.