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Presented by AMEX When COVID-19 canceled all its clients' weddings, floral design company Sweet Root Village lost 80% of its business and was stuck with thousands of flowers. So its owners, Lauren Anderson and Rachel Bridgwood, got creative. They hosted a drive-through event to save all those stranded flowers. Business Insider stopped by their pop-up flower market in Alexandria, Virginia, to see how Sweet Root Village's other pivots have saved the small business. ------------------------------------------------------ #Flowers #Pandemic #BusinessInsider Business Insider tells you all you need to know about business, finance, tech, retail, and more. Visit us at: https://www.businessinsider.com Subscribe: https://www.youtube.com/user/businessinsider BI on Facebook: https://read.bi/2xOcEcj BI on Instagram: https://read.bi/2Q2D29T BI on Twitter: https://read.bi/2xCnzGF BI on Amazon Prime: http://read.bi/PrimeVideo How This Company Saved Thousands Of Flowers During The Pandemic
